PRESS

What People Are Saying

35
Features
11
Countries
2019
Since

“Wearable art uses fabric as its frame.”

Architectural Digest India · 2021

“Art to wear and collect — Alba Amicorum reimagines the scarf as a canvas.”

TL Magazine · 2022

“A salon for collaboration, built around its artists.”

Country & Town House · 2022

“Exceptionally, exquisitely, stunningly, breathtakingly beautiful.”

Around the House · 2021

“Unframing art — Alba Amicorum liberates art from the frame and onto fluid fabric.”

Alt Africa · 2021

“Keeping a family’s heritage alive.”

ELLE India · 2022

As featured in

Emotion, Germany

November 2023
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"Da wird uns bunt vor Augen! The velvety soft scarves from Alba Amicorum are created in collaboration with artists."

Die samtigweichen Schals von Alba Amicorum entstehen in Zusammenarbeit mit Künstler*innen aus der ganzen Welt und werden aus hochwertiger Seide, Kaschmir, Wolle und Modal hergestellt.

"Da wird uns bunt vor Augen! The velvety soft scarves from Alba Amicorum are created in collaboration with artists."

Die samtigweichen Schals von Alba Amicorum entstehen in Zusammenarbeit mit Künstler*innen aus der ganzen Welt und werden aus hochwertiger Seide, Kaschmir, Wolle und Modal hergestellt.

West London Living, London

March 2023
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"Art doesn't belong on the wall — it belongs on you."

A 'What I Know About Style' Q&A with Darshana Shilpi Rouget on her style philosophy, the founding of Alba Amicorum, and how a scarf can hold a story.

"Art doesn't belong on the wall — it belongs on you."

A 'What I Know About Style' Q&A with Darshana Shilpi Rouget on her style philosophy, the founding of Alba Amicorum, and how a scarf can hold a story.

Harper's Bazaar, UK

February 2023
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"Her atelier Alba Amicorum (named after 16th-century 'friendship books', in which peers would share ideas with one another) prints limited-edition silk and cashmere designs with images created in collaboration with others."

Form meets function in a new collection of contemporary kerchiefs.

"Her atelier Alba Amicorum (named after 16th-century 'friendship books', in which peers would share ideas with one another) prints limited-edition silk and cashmere designs with images created in collaboration with others."

Form meets function in a new collection of contemporary kerchiefs.

AKT Magazine, Belgium

2022, Issue 4
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"…to start exploring the emotional triggers of simple shapes and combinations of colours. 'I called this series Intonations.' Similar to the intonation of sound that conveys different emotions, colours do the same."

An in-depth print profile of Darshana Shilpi Rouget exploring the human-centred philosophy behind Atelier Alba Amicorum.

"…to start exploring the emotional triggers of simple shapes and combinations of colours. 'I called this series Intonations.' Similar to the intonation of sound that conveys different emotions, colours do the same."

An in-depth print profile of Darshana Shilpi Rouget exploring the human-centred philosophy behind Atelier Alba Amicorum.

ALT A Review, UK

October 2021
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"Alba Amicorum liberates art from the frame and onto fluid fabric — to be worn, draped, or wrapped in any way you like."

Alt Africa's review on the brand's reframing of fine art as something fluid, daily, lived-with.

"Alba Amicorum liberates art from the frame and onto fluid fabric — to be worn, draped, or wrapped in any way you like."

Alt Africa's review on the brand's reframing of fine art as something fluid, daily, lived-with.

Savile Row, UK

October 2021
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"Transforming art into scarves — Savile Row's neighbours in luxury craft."

A Savile Row Style feature on Alba Amicorum's approach to translating fine art into scarves.

"Transforming art into scarves — Savile Row's neighbours in luxury craft."

A Savile Row Style feature on Alba Amicorum's approach to translating fine art into scarves.

Style News, France & Australia

September 2021
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"Wearable art is a scarf."

Style News makes the case for Alba Amicorum as the defining example of how art and the everyday can meet on the body.

"Wearable art is a scarf."

Style News makes the case for Alba Amicorum as the defining example of how art and the everyday can meet on the body.

Textile Focus, Bangladesh

August 2021
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"They have lent their expertise and work to some of the most prestigious fashion houses in the world. A numbered certificate of authenticity accompanies each limited edition piece, and the scarves are all packaged in a bespoke box made from wheat straw paper."

The brand, founded by artist and graphic designer Darshana Shilpi Rouget, opened its doors in London's historic Belgravia in the year 2020.

"They have lent their expertise and work to some of the most prestigious fashion houses in the world. A numbered certificate of authenticity accompanies each limited edition piece, and the scarves are all packaged in a bespoke box made from wheat straw paper."

The brand, founded by artist and graphic designer Darshana Shilpi Rouget, opened its doors in London's historic Belgravia in the year 2020.

Mayfair Times, London

October 2019
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"Wearable works of art."

Fashion and art unite at luxury scarf atelier Alba Amicorum, in Kinnerton Yard. Founder Darshana Shilpi Rouget tells Cally Squires all about the atelier's beginnings, its artist circle, and the materials behind every limited edition.

"Wearable works of art."

Fashion and art unite at luxury scarf atelier Alba Amicorum, in Kinnerton Yard. Founder Darshana Shilpi Rouget tells Cally Squires all about the atelier's beginnings, its artist circle, and the materials behind every limited edition.

Belgravia Magazine, UK

October 2019
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"A house of friendship in Kinnerton Yard."

A print profile in Belgravia Magazine and a London Craft Week preview on Belgravia London's website spotlighting the atelier as a neighbourhood landmark.

"A house of friendship in Kinnerton Yard."

A print profile in Belgravia Magazine and a London Craft Week preview on Belgravia London's website spotlighting the atelier as a neighbourhood landmark.

For press

Press enquiries & assets

Journalists, editors, and content producers — please request our press
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and high-resolution product photography.

For interviews, atelier visits, and exclusive previews, please contact info@albaamicorum.com.